Everyone knows that food trends tend to come
and go, and the 2010s have been no exception. From trendy veggies to extreme desserts to
the rise and fall of superfoods, here are the food trends from the past decade that
everyone has already forgotten. In 2013, quinoa was the superfood that took
the world by storm. It was even dubbed the International Year
of Quinoa by the United Nations Food and Agriculture Organization. So yeah. Big year for Quinoa. This superfood became especially popular on
the health food market, offering a product that was high in protein and fiber, all while
being gluten-free and full of vitamins, minerals, and essential amino acids. And as this picture-perfect superfood grew
in popularity, a whole industry grew around it. In 2014 alone, the United States imported
almost 70 million pounds of the hyper-popular grain. But as the quinoa craze continued to blossom,
people started to realize that the grain came with its downsides. In 2013, The Guardian reported that the price
of quinoa had tripled since 2006. And while Western consumers had to pay just
a little bit extra for the superfood, the people really affected by the price-hike were
those in Bolivia and Peru, where the grain naturally grows. Thanks to its insane popularity overseas,
the people of those countries were no longer able to afford a food they had been accustomed
to for hundreds of years. Nowadays, it appears that Americans are moving
on from quinoa. Looking at Google Trends Data, the term ‘quinoa’
has plummeted in popularity, only occasionally spiking around the time people start taking
on New Year’s resolutions. “Need a little of the quinoa salad please,
and uh, throw a couple extra cran-b’s on top if you could, and uh, I kinda need you
to hurry up chief, chop chop.” The rise of the cake pop era really began
when an image of some made by Angie Dudley, also known as Bakerella, went viral after
being posted on a cupcake website. She was then invited to teach Martha Stewart
how to make the bite-size treat in 2008, and the world subsequently went crazy. And the cake pop only grew in popularity as
the decade turned. A cake pop is made from a crumbed-up cake,
mixed with frosting, and formed into a ball. It’s then coated with melted almond bark or
melted chocolate, sometimes incorporating fondant decorations along the way. It’s a treat that takes a number of steps,
ingredients, and a lot of diligence to make. As people have realized just how hard they
are to make, the trend has fizzled out. According to Google Trends Data, Cake Pops
saw a huge spike in people’s search histories in 2011, and stabilized a little through the
beginning of 2013. Since then, however, the term has experienced
a steady decline. The cake pop still lives on, most notably
at Starbucks, but it’s certainly no longer the wedding or birthday party sensation it
once was. The Bagel Store in Brooklyn, New York actually
developed the rainbow bagel two full decades before it became a hit in 2016. During that year, a viral video of this colorful
breakfast item turned the rainbow bagel into a nationwide phenomenon. People went so crazy for the rainbow colored
bagel that the owner of the store, Scott Rossillo, actually had to close up shop to catch a break
from all the madness. He ended up reorganizing his kitchen and storage
to accommodate for the instant success, but ultimately decided he’d still have to make
customers wait, because sacrificing quality for quantity just wasn’t worth it. But now, years after the rainbow bagel went
viral, Google says the trend is dying out. A Google Food Trends Report shows that search
numbers for rainbow bagels fell dramatically in recent years, and now the trend appears
to have fallen away completely. In the early stages of the last decade, coconut
water seemed to take supermarkets by storm. Suddenly, it seemed like this health-food
alternative to H2O was sitting on every grocery store shelf in the country. At the time, it was touted as being ultra-hydrating,
making for the perfect post-workout drink. One of the largest producers of coconut water,
Vita Coco, sold almost $270 million worth in 2013, about 300 times what it sold in 2004
when the drink first debuted. Another brand, Zico, went from $100,000 in
sales in 2007 to $87 million in 2013. And when coconut water first hit the streets,
celebrities including Rihanna and Madonna endorsed and invested in it. Soon, however, word started to spread that
the drink wasn’t everything it seemed to be. Testing revealed that many varieties of the
drink didn’t contain the nutrients they promised on their labels. These days, coconut water may still be on
the shelves – but it’s definitely not the hit it once was. Extreme milkshakes made their debut in Australia
in 2016, and their popularity grew in part due to their highly photogenic nature, which
made them perfect subjects for viral social media posts. Their wacky aesthetic, piled high with all
kinds of candies and confections and bright colors, made them one of the most sought after
treats of the decade. But these tasty treats had a dark side, too. According to CNN, the average extreme milkshake
boasts over 1200 calories and 39 teaspoons of sugar. Considering that’s nearly half the recommended
daily amount of calories an adult should consume and more than a day’s worth of sugar, you
can understand why these shakes started to make a few people feel a little concerned. “Your scientists were so preoccupied with
whether or not they could,they didn’t stop to think if they should.” A group calling themselves Action on Sugar
is currently trying to ban milkshakes with a calorie count over 300 calories in the UK,
making freakshakes totally obsolete if they’re successful. As people around the world have begun to realize
just how unhealthy these Instagram-worthy concoctions are, it seems they’re happy to
push them a little further towards extinction. Cronuts were first introduced in 2013 at the
Dominique Ansel Bakery in New York City. Owner Dominique Ansel had been told by a customer
that he didn’t offer any type of doughnut style treat on his menu, so he set out to
create something to fit the bill. As you might have guessed, a Cronut is a cross
between a croissant and a donut, made with layers of laminated croissant dough that are
then fried and coated in sugar. It was pretty well unheard of that someone
could fry laminated dough the way Ansel did without the layers coming apart, so the fact
that it had been achieved at all was enough to make headlines. Once word was out about this novelty pastry,
the bakery’s popularity spiked, and traffic to its website increased by 300 percent. But with that popularity also came trouble
– namely, the fact that a number of other bakeries throughout the U.S. began duplicating
the product for themselves. Ansel trademarked the name Cronut, but plenty
of other shops still debuted a similar delicacy under a number of variations on the name. Eventually, the lines for Cronuts started
to shorten. That same year, supermarket chain Safeway
started offering its version to the masses. And at that point, it’s hard to even call
it a trend. It’s just normal. Starting as a popular street food trend in
Asia, rolled ice cream made its way to the United States in 2015. This frozen treat starts with a liquid dairy
base, which is then poured onto a circular slab that holds temps steady below freezing. The ice cream maker mixes the liquid on the
frozen slab, swirling it around and adding flavor from fruits or candies, until the mixture
begins to freeze. Once the ice cream texture forms, it’s smoothed
out, scraped, and then rolled into pieces resembling scrolls. Each roll is then placed in a cup, often dressed
up with additional toppings. Once introduced in the U.S., rolled ice cream
saw its popularity spike in the summer of 2017 and again in the summer of 2018 – but
according to Google Trends Data, it didn’t reach nearly the same popularity in the summer
of 2019, and has continued to see a steady decline since then. By summer 2020, there’s a good chance that
rolled ice cream will be a thing of the past. What if turning copious amount of pasta into
a health food was possible? Well, in 2015, this possibility became reality. Zoodles are thin, spiralized noodles made
from zucchini, and they quickly became the ultimate replacement for pasta, allowing consumers
to enjoy a robust pasta-like dish without any of the carbs that come with it. Zoodles took social media by storm, with a
host of food bloggers and TV personalities producing endless new recipes based around
zucchini spirals. Unfortunately, the health benefits of Zoodles
have since been called into question. Kathleen Keller, professor of nutritional
sciences and food science at Penn State University, told The Atlantic that eating lots of fake
junk food such as Zoodles has the tendency to backfire. When something is deemed healthy, people are
more likely to eat more of it, just as people began to do with Zoodles. Since the vegetable noodles are not as filling
as pasta, people started adding more toppings than ever before. And these toppings can often be pretty unhealthy,
too. Zoodles are still kina popular these days,
but they’re not the super-popular trend they used to be. And there’s a good chance this is because
people have realized they can eat pasta after all – as long as they keep their portion sizes
down. So long, Zoodles. Nutella certainly wasn’t a new product when
it first debuted in the United States – Ferrero’s legendary chocolate-hazelnut spread has been
around in Europe since 1964. But it wasn’t until the early 2010s that the
brand started to see an increase in popularity, especially in the United States. Nutella began advertising in the United States
in 2009, and in just five years, sales for the product tripled to more than $240 million. But that was at a time when Nutella had a
monopoly on the market. Now, Hershey’s and Jif both make chocolate
hazelnut spreads, often offered at lower prices, and Nutella’s place in the market has changed. Worse still, Nutella has made headlines in
recent years, and not for good reasons. In early 2019, one of Nutella’s largest factories
temporarily shut down due to quality issues. [sounds of people panicking] Then, in mid-2019, workers at a Nutella factory
in France went on strike, demanding higher pay and ultimately halting production for
a period of time. Even Google Trends Data suggests people are
showing less interest in the chocolatey hazelnut spread than they once did. As the world enters a new decade, it seems
that those iconic Nutella jars could become relics of the past. 2017 saw the food world gripped by a truly
bizarre trend: activated charcoal. Before anyone could figure out what was happening,
foods with a strange black hue had begun to take over social media, and everything from
ice cream cones, to lattes, to hamburger buns, were incorporating this new craze. The charcoal found in these trendy foods comes
from the charcoal of burned organic matter. Often, the remnants of wood or coconut shells
is used, and once exposed to specific gases at high temperatures, the charcoal becomes
activated, giving it the ability to bind to anything it touches. This is actually the same concept that hospitals
have used for decades to prevent overdoses, with doctors introducing the charcoal into
victims’ bodies to hinder a drug’s absorption by the body. As a result, activated charcoal became far
more than just a colorful food craze, as people began to believe it could help prevent hangovers,
counteract food poisoning, or even work as a detox ingredient with anti-aging benefits,
weight loss benefits, and everything in between. But with popularity came scrutiny, and questions
were soon raised about the real effects charcoal could have on your body. Because, while activated charcoal might absorb
all the bad stuff in your body, there’s a good chance it’s taking away good stuff, too. Today, people are still debating whether it’s
safe to add activated charcoal to food products, but one thing that’s pretty hard to argue
is that people just aren’t as interested in this particular craze as they used to be. Check out one of our newest videos right here! Plus, even more Mashed videos about food trends
are coming soon. Subscribe to our YouTube channel and hit the
bell so you don’t miss a single one.

Author Since: Mar 11, 2019

  1. Ban freakshakes….why because fatasses lack the intestinal fortitude to not buy more that one at a time. Or because pushover ass parents dont know how to tell their exercise allergic spoiled ass kids no

  2. The only things I've had on the list is quinoa and coconut water. Both were boring.
    Back in the 80s Activated charcoal was a thing for getting rid of intestinal gas. I sold a lot of it when I ran a health food store.

  3. Gotta love the people that cannot stand some people have too much personal freedom and responsibility. As a result they need to push for laws to ban things like milkshakes. Because you know, as an adult I am not able to know that their are a lot of calories in a milkshake with a slice of cake, cookies, and a twinkie o. Top of it.

    Please have the nanny state save us from ourselves because we need their protection. Lol

  4. Why does everyone have to ban everything? Yeah freak shakes may not be healthy but people should have the right to choose what they want to consume are we not adults?

  5. I never participated in most of these trends.. especially the charcoal one.. lol but Nutella will forever be a trend in my house. Lol

  6. If you believe that those freak shakes should be banned… Stop what you're doing. Stop looking at other peoples lives. Focus on your own life and leave people alone. You will be happier and people will hate you less because of it.

  7. I find it funny how the video acts like foods are just going to go obsolete just because people aren't posting about them anymore. Sure they might be less trendy than they used to, but that doesn't mean people don't still think they're good and want to eat them anymore. I'll probably eat more of these now that they're less sought after since it gives me a better chance to actually be able to get and try them

  8. Who the hell is surprise that these freak shakes have a ton of calories?! People are so dumb. Something like that is fine for a once in a while treat. Do you really need a nanny state controlling every damn thing?

  9. The 2010s went from:

    Food Truck Shit

    to

    Healthy! Vegan!

    to

    Yo look how this unnecessary amount of cheese comes out of this burger! looks gross right? How satisfying!!!😍🤤💦

  10. You know. I think that nuttela is more expensive in America cause you can get a regular jar in Britan for as little as 80p at least where I'm from.

  11. Beyond meat and plant based meat which basically died almost instantly shortly after arrival. Beyond meat stock is sad now. Feel bad for the suckers who thought it was worth it.

  12. Why were we lectured on how to make cake pops

    What are rainbow bagels supposed to taste like

    Where can i get rolled ice cream

    Why did people think eating charcoal was a good idea

    Why am i watching this

    Why was this in my reccomended

  13. Nutella don't even have a hazelnut taste. It bunch of melted chocolate in a jar. Now I love zoodles, coodles(carrots spirals). But I make sure it just sauce w cheese nothing more. Maybe chili zoodles now and again.oderation is key

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